MELLOFOX BRANDING
Melloffox is retro gaming community. They focus on bringing the essence of the retro gaming for the GenZ. Most of the new generation Young Adults have no recollection of the era of fun and chill gaming. Mellofox wants to bring that chill and fun environment for the busy and serious era of eSports. Here members get to discuss about the Games and even share their scorecard and have fun while being competitive. From weekly Top Player announcement to In-depth discussion Mellofox wants to be the one place for People to relive the era of fun and carefreeness.
SOLUTION
After going through the brief and research. I created a modern Logo which consist of a logomark which has been made with the letter M and Fox head in mind. For the wordmark I chose a modern sans serif font which not only conveys the playfulness of the brand but also the modified letter F with a fox tail give it a distinctive look.
TESTIMONIAL
This is a concept project
